#Lobby cards death race 2000 movie

But they were still produced, and Heavy Metal had its set of cards like any other film. Lobby cards, which were 11вЂі x 14вЂі photo prints, usually in sets of eight, highlighted several scenes from a film, giving the potential audience a sense of the story arc and drama - much like the highlights we get today in a trailer.Д«y 1981, lobby cards were basically obsolete, as trailers and TV advertising sold the movies much better than pictures on a wall.

#Lobby cards death race 2000 movie

And theaters were getting bigger and bigger as the medium caught on, they were movie palaces, with huge lobbies with lots of wall space. A movie would have a poster, which was a large piece of art printed in color, but trailers werenвЂ™t used regularly (not until the вЂ™30s). TheyвЂ™re a way of advertising movies that dates back to the early 20th century. Lobby cards arenвЂ™t made anymore, and in fact there wasnвЂ™t necessarily a need for them back in 1981.

Even those whoвЂ™d never opened a copy of Heavy Metal had a sense of it from the movieвЂ™s trailer, poster, and lobby cards. WeвЂ™d been hyping it a bit in the magazine, so they understood that it would be an anthology (like the magazine) and that its parts were based to varying degrees on stories or at least ideas from the magazine theyвЂ™d been reading for four years. On August 7, 1981, the Heavy Metal movie opened in theaters nationwide, and fans of the magazine finally got to see what all the fuss was about.